WooCommerce users list

Email list of companies using WooCommerce

Q: How many companies use WooCommerce?

Data InfoMetrix tracks 1,902,150 companies using WooCommerce, with 9,169,000 verified contacts at those accounts as of October 2026. The largest groups are Boutique Consumer Goods, Digital Publishing & Memberships and Artisanal Food & Beverage. Counts are estimates from our database and market research, so ask us for a live count for your exact criteria.

Q: Who buys and manages WooCommerce inside a company?

WooCommerce is usually owned by Digital Marketing, Web Operations & Small-to-Mid Business Leadership. Decision-makers include Business Owner / Founder, Head of E-Commerce and Marketing Director; Lead WordPress Developer and Digital Marketing Specialist shape the choice, and Store Managers and Order Fulfillment Clerks use it day to day. Our WooCommerce list can include any of these roles.

Q: Which WooCommerce products or editions can I target?

You can target accounts by the WooCommerce products they run, including WooCommerce Open Source Core, WooCommerce Subscriptions, WooCommerce Bookings & Appointments, WooCommerce Payments (Stripe Rail) and WP Engine / Kinsta Managed Enterprise Hosting. Tell us which edition or module matters and we filter the list to those accounts.

Q: What does WooCommerce integrate with?

WooCommerce is most often connected to Stripe, PayPal, Mailchimp, Klaviyo and ShipStation, so users of those tools overlap heavily with WooCommerce accounts. We can filter any list by this kind of stack overlap.

Q: What are the main alternatives to WooCommerce?

The main alternatives to WooCommerce are Shopify, BigCommerce, Wix eCommerce and Squarespace. We also keep verified user lists for Shopify, BigCommerce and Squarespace, which is useful for competitive displacement campaigns.

Q: Can Data InfoMetrix deliver a free sample WooCommerce contact list before ordering?

Yes. Data InfoMetrix delivers a complimentary 10-record sample tailored to your target WooCommerce criteria—including target job titles, company size, and region—delivered within one business day with no obligation.

Q: How does Data InfoMetrix guarantee email deliverability for WooCommerce contacts?

Data InfoMetrix provides a 99% email deliverability guarantee on all WooCommerce datasets. Every contact record undergoes real-time email verification within a 30 to 45-day refresh cycle, backed by a 1:1 hard bounce replacement policy for 30 days after delivery.

Reach verified Heads of E-Commerce, Web Operations Managers, and Business Founders running WooCommerce on WordPress. You can filter by monthly order volume, hosting provider, and verified direct dials with 99% deliverability.

1,902,150+Companies

9,169,000+Contacts

Updated Oct 7, 2026GDPR · CCPA99% accuracy

See sample data

Free WooCommerce count + 10 sample records

1,902,150+ companies · 9,169,000+ contacts available

✓Exact count for your titles, regions and company size
✓10 verified sample records to check quality
✓Price quote within 1 business day

Trusted by B2B and enterprise revenue teams

How many companies use WooCommerce?

Data InfoMetrix tracks 1,902,150+ companies running WooCommerce as of October 2026, with 9,169,000+ verified contacts at those accounts. The largest groups are Boutique Consumer Goods, Digital Publishing & Memberships and Artisanal Food & Beverage. Buying decisions usually sit with the Business Owner / Founder, Head of E-Commerce and Marketing Director. Counts are estimates built from technology footprint scans, job-post signals and partner directories, checked by our research team. How we count

Tracked accounts1,902,150+

Organizations detected running WooCommerce.

Verified contacts9,169,000+

Direct emails and phone dials for decision-makers.

Primary personasHead of E-Commerce, Director of Web Operations, Business Owner / Managing Director

Full buying committee mapped.

Deliverability SLA99%

SMTP-verified, with 1:1 replacement of any email that hard bounces within 30 days.

Data specification · Updated Q4 2026

Technology category	E-Commerce Platform
Tracked organizations	1,902,150+ verified accounts worldwide
Decision-maker contacts	9,169,000+ records with emails, mobile and direct dials
Key roles	Head of E-Commerce, Director of Web Operations, Business Owner / Managing Director, platform administrators, IT directors, procurement
Geography	180+ countries · country-by-country counts on request
Verification	DNS and script telemetry, 5-stage SMTP handshake, manual research
Refresh cadence	Continuous, 30–45 day maximum record age at delivery
Compliance	GDPR, CAN-SPAM, CCPA and CASL
Delivery	24–48 hours as CSV, XLSX or CRM API

Editorial & verification

Researched by the Data InfoMetrix research team. Counts updated October 2026.

How we count and verify data

Market guide

Selling to WooCommerce customers

WooCommerce turns WordPress sites into online stores. Its users are mostly small and mid-sized merchants and the agencies and developers who build and maintain their sites.

Written by the Data InfoMetrix research team · Updated October 2026

Who runs WooCommerce

WooCommerce is used by small retailers, content-led brands, B2B suppliers, membership businesses and service companies that sell online. Because it is open source and runs on WordPress, merchants control hosting, plugins and customization, and many rely on an agency or freelance developer.

Who to contact

Owners and e-commerce managers decide in most WooCommerce stores. Web agencies and developers are a second important audience, since they choose plugins, hosting and payment gateways for many stores at once.

When WooCommerce stores are ready to buy

Site slowdowns, security problems, plugin conflicts and growth beyond what shared hosting can handle push merchants toward managed hosting, performance tools or a move to Shopify. A site redesign, a new payment provider or the launch of subscriptions or B2B pricing are also clear openings.

How to segment and approach

Segment by store size, product category, region and the plugins in use, such as subscriptions, memberships or booking. Hosting provider and payment gateway are useful extra filters.

Messages about speed, security and keeping control of the site resonate with this audience. For migration offers, target growing stores that are spending heavily on development to keep WooCommerce running.

Size your WooCommerce audience

Pick a region, company size and buying role to estimate how many accounts and contacts you can reach.

Region

Company size

Buying role

Estimated segment✓ 99% SLA

1,902,150+Target accounts

9,169,000+Direct contacts

Decision-makers35%

Influencers45%

End users20%

Estimates from our current WooCommerce dataset. Exact counts come with your quote.

Reach the whole buying committee

A WooCommerce account is not one contact. We map the people who evaluate, buy, run and use it across Digital Marketing, Web Operations & Small-to-Mid Business Leadership.

Decision-makersC-suite & sponsors

Business Owner / FounderHead of E-CommerceMarketing Director

Influencers & adminsEvaluate & configure

Lead WordPress DeveloperDigital Marketing Specialist

End usersRun it every day

Store ManagersOrder Fulfillment ClerksContent Managers

These are examples. We build records for any department, seniority or custom title.

See exactly what you get

Every record carries 60+ fields, from verified email, direct dial and LinkedIn to full postal address, WooCommerce edition, coexisting stack and intent.

Contact	Buying role	Work email	Direct dial	Company phone	Fax	LinkedIn profile	Company	LinkedIn company page	Industry	Address 1	Address 2	City	State	ZIP code	Country	WooCommerce footprint	Intent	Status
DSDanielle SterlingVP of E-Commerce & Global Digital Growth	Decision Maker	d.ste**@auror**.com	+1 (310) 55*-**	+1 (310) 55*-**	+1 (310) 55*-**	linkedin.com/in/d*elle-s********	Aurora Modern Consumer Brands Inc.	linkedin.com/company/aurora-modern-d2c	Direct-to-Consumer (D2C) Retail & Cosmetics	100 Wilshire Blvd	Ste 1400	Santa Monica	CA	90401	United States	WooCommerce Plus / Enterprise Scaled Storefront	High	✓ Verified 2026
TVTrevor VanceHead of Merchandising & Digital Store Operations	Decision Maker	t.va**@summito*****.com	+1 (303) 55*-**	+1 (303) 55*-**	+1 (303) 55*-**	linkedin.com/in/t*or-va******	Summit Outdoor Apparel & Gear LLC	linkedin.com/company/summit-outdoor-gear	Outdoor Sporting Goods & Apparel	1601 19th St	Ste 500	Denver	CO	80202	United States	WooCommerce Product Information Management (PIM) & Catalog Sync	High	✓ Verified 2026
ALAstrid LindauDirector of Customer Experience & Retention Support	Influencer	a.lin**@nordic****.se	+46 (8) 55*-**	+46 (8) 55*-**	+46 (8) 55*-**	linkedin.com/in/a*id-li*******	Nordic Living Home Design AB	linkedin.com/company/nordic-living-home	Home Furnishings & Scandinavian Living	Birger Jarlsgatan 18	—	Stockholm	Stockholm County	114 34	Sweden	WooCommerce Customer Service Helpdesk & Omnichannel SMS Chat	Medium	✓ Verified 2026
MSMarcus SterlingVP of B2B Wholesale & Commercial Sales	Decision Maker	m.ste**@apexbe****.com	+1 (404) 55*-**	+1 (404) 55*-**	+1 (404) 55*-**	linkedin.com/in/m*us-st*******	Apex Beverage Distribution Group Inc.	linkedin.com/company/apex-beverage-group	Beverage Wholesale & Food Distribution	1075 Peachtree St NE	Ste 2600	Atlanta	GA	30309	United States	WooCommerce B2B Wholesale Wholesale Portal & Custom Pricing	High	✓ Verified 2026
CDChloe DeschanelHead of Global Performance Marketing & CRM	Influencer	c.des**@maiso***.fr	+33 (1) 42*-**	+33 (1) 42*-**	+33 (1) 42*-**	linkedin.com/in/c*oe-de*******	Maison Luxe Paris Direct SAS	linkedin.com/company/maison-luxe-paris	Fine Jewelry & Luxury Accessories	22 Place Vendôme	—	Paris	Île-de-France	75001	France	WooCommerce Global Multi-Currency Checkout & International Tax	High	✓ Verified 2026
LOLiam O'ReillyDirector of Subscription Growth & LTV	Influencer	l.ore**@purewe****.ie	+353 (1) 49*-**	+353 (1) 49*-**	+353 (1) 49*-**	linkedin.com/in/l*m-ore******	Pure Wellness Nutrition Brands Ltd	linkedin.com/company/pure-wellness-nutrition	Nutritional Supplements & Health Foods	2 Grand Canal Square	—	Dublin	Leinster	D02 A342	Ireland	WooCommerce Automated Subscription Management & Recurring Billing	Medium	✓ Verified 2026
GEGareth EvansLead Headless Frontend Architect	Practitioner	g.ev**@urbanecom******.uk	+44 (20) 79*-**	+44 (20) 79*-**	+44 (20) 79*-**	linkedin.com/in/g*eth-e*******	Urban E-Commerce Engineering Ltd	linkedin.com/company/urban-ecommerce-eng	Fast Fashion & Digital Commerce Platforms	160 Great Portland St	—	London	Greater London	W1W 5QA	United Kingdom	WooCommerce Headless Storefront Architecture & GraphQL API	High	✓ Verified 2026
RRRenata RossiChief Technology Officer (CTO)	Decision Maker	r.ro**@milanoa****.it	+39 (02) 55*-**	+39 (02) 55*-**	+39 (02) 55*-**	linkedin.com/in/r*ta-ro******	Milano Luxury Footwear & Leather SpA	linkedin.com/company/milano-apparel-spa	Footwear & High-End Leather Goods	Via Montenapoleone 8	—	Milan	Lombardy	20121	Italy	WooCommerce High-Volume Flash Sale & Inventory Reservation	High	✓ Verified 2026

Illustrative rows showing 20 of 60+ fields. Full records are unmasked.

We deliver 60+ data fields per record, including intent data. The sample shows a selection only. Tell us which fields you need, including any that aren't listed here, and we'll add them to your list.

Also available:Seniority & departmentJob functionTenure in roleEmployee countAnnual revenueSIC & NAICS codesParent companyWebsite & domainProduct editionContract & renewal timingIntent topics & scoreEmail verification date

How we prove an account runs WooCommerce

No scraped résumés or stale directories. Three layers confirm a live installation before a contact reaches your list. Read our verification protocol

Pillar 1 · Telemetry

Live DNS & script signals

We inspect response headers, DNS MX and CNAME records and live JavaScript bundles to confirm a running WooCommerce instance.

DNS · CNAME · MX recordsHTTP headers · JS bundles✓ Verified against live infrastructure

Pillar 2 · Operational intent

90-day hiring signals

We track job requisitions that ask for WooCommerce skills, which shows ongoing budget and headcount.

Now hiringWooCommerce Administrator

Now hiringWooCommerce Architect

Now hiringWooCommerce Engineer

Pillar 3 · Human & mailbox QA

Pre-delivery SMTP handshake

Each email is tested against the destination mail server, and titles are checked against current company rosters.

SMTP check ✓LinkedIn match ✓Title verified ✓

✓ Deliverable inbox and current role

Deliverability SLA

<3%

Maximum bounce rate, or we replace the contacts. Your sender reputation stays clean.

1:1 hard bounce replacement

Every email that hard-bounces within 30 days of delivery is replaced free, record for record.

24-hour pre-delivery ping

Live SMTP and MX checks right before we send your file.

Instant CRM import

Clean CSV or XLSX, ready for one-click import.

Ready for your outbound stack

Imports straight into the tools you use.

What are you trying to do?

Each campaign needs a different data strategy. Pick your goal to see how we build the audience.

Find companies on rival platforms and reach the people evaluating a move to, or away from, WooCommerce.

Conquesting playbook

Pitch integrations, add-ons and complementary tools to companies already running WooCommerce.

Ecosystem playbook

Build account lists around WooCommerce deployment scale and engage the full committee across departments.

ABM playbook

Conquesting audienceSample

Shopify

BigCommerce

Wix eCommerce

→

WooCommerce

Know the stack around every account

WooCommerce rarely runs alone. Every record is tagged with the tools detected alongside it, so you can segment by complementary stacks.

AWS

Open the coexistence matrix

What WooCommerce customers look like

Anonymised profiles of companies in our WooCommerce dataset of 1,902,150+ accounts. Named accounts are shared in your free sample, never on a public page.

WooCommerce account profiles · anonymised

Company size	Industry	Country	Employees	Revenue
Mid-market	Digital Publishing & Memberships	Germany	500–999	$100M–$250M
Mid-market	Artisanal Food & Beverage	United States	200–999	$50M–$250M
Enterprise	Educational Courses & Digital Products	Australia	5,000+	$1B+
Upper mid-market	Boutique Consumer Goods	United States	1,000–4,999	$250M–$1B
SMB	Digital Publishing & Memberships	United States	50–199	$10M–$50M
Enterprise	Artisanal Food & Beverage	United Kingdom	10,000+	$5B+
Mid-market	Educational Courses & Digital Products	United States	500–999	$100M–$250M
Mid-market	Boutique Consumer Goods	Canada	200–999	$50M–$250M

Markets we cover

United States

India

United Kingdom

Canada

Germany

Australia

Singapore

France

New Zealand

Netherlands

Plus 170 more countries. Ask for a country-by-country count of WooCommerce accounts and we'll include it with your free sample.

Build the list your way

Every list is assembled from source to your product tier, job function, geography and revenue band. Nothing is a fixed export.

Editions & modules

Filter by what they actually run.

+WooCommerce Open Source Core+WooCommerce Subscriptions+WooCommerce Bookings & Appointments+WooCommerce Payments (Stripe Rail)+WP Engine / Kinsta Managed Enterprise Hosting

Firmographics

Match revenue, size and industry.

+Industry+$1M–$10B+ revenue+Headcount+Ownership & funding+HQ & branches

Geography

Target any territory.

+US & Canada+US states+UK, DACH, Nordics+APAC & ANZ+Metro clusters

Need multi-attribute segments? Open the Audience Builder

What WooCommerce teams are struggling with

Know the friction before you reach out, and position your product where it matters.

Friction 1

Shopping Cart Abandonment & Checkout Friction in WooCommerce Storefronts

ImpactOver 68% of digital shoppers abandon carts due to limited payment options or slow page load speeds.

OpportunityHeadless checkout optimization, one-click global payment gateways, and cart recovery automation.

Friction 2

Omnichannel Inventory Misalignment Between Online & Retail Outlets

ImpactOverselling out-of-stock items damages customer trust and increases costly return handling.

OpportunityReal-time Order Management Systems (OMS), Product Information Management (PIM), and inventory sync.

Intent triggers we track

✓Active software contract renewal window within 90 days

✓Evaluating complementary third-party integration solutions

✓Expanding enterprise license tiers and department headcount

✓Upgrading data security and regulatory compliance standards

“Data InfoMetrix gave us direct access to VP-level e-commerce leaders who had immediate budget for checkout optimization.”

Head of Merchant Growth, an e-commerce technology companyName withheld at the client's request

Read the $1.4M ARR case study

WooCommerce list questions, answered

How many companies use WooCommerce?

Data InfoMetrix tracks 1,902,150 companies using WooCommerce, with 9,169,000 verified contacts at those accounts as of October 2026. The largest groups are Boutique Consumer Goods, Digital Publishing & Memberships and Artisanal Food & Beverage. Counts are estimates from our database and market research, so ask us for a live count for your exact criteria.

Who buys and manages WooCommerce inside a company?

WooCommerce is usually owned by Digital Marketing, Web Operations & Small-to-Mid Business Leadership. Decision-makers include Business Owner / Founder, Head of E-Commerce and Marketing Director; Lead WordPress Developer and Digital Marketing Specialist shape the choice, and Store Managers and Order Fulfillment Clerks use it day to day. Our WooCommerce list can include any of these roles.

Which WooCommerce products or editions can I target?

You can target accounts by the WooCommerce products they run, including WooCommerce Open Source Core, WooCommerce Subscriptions, WooCommerce Bookings & Appointments, WooCommerce Payments (Stripe Rail) and WP Engine / Kinsta Managed Enterprise Hosting. Tell us which edition or module matters and we filter the list to those accounts.

What does WooCommerce integrate with?

WooCommerce is most often connected to Stripe, PayPal, Mailchimp, Klaviyo and ShipStation, so users of those tools overlap heavily with WooCommerce accounts. We can filter any list by this kind of stack overlap.

What are the main alternatives to WooCommerce?

The main alternatives to WooCommerce are Shopify, BigCommerce, Wix eCommerce and Squarespace. We also keep verified user lists for Shopify, BigCommerce and Squarespace, which is useful for competitive displacement campaigns.

Can Data InfoMetrix deliver a free sample WooCommerce contact list before ordering?

Yes. Data InfoMetrix delivers a complimentary 10-record sample tailored to your target WooCommerce criteria—including target job titles, company size, and region—delivered within one business day with no obligation.

How does Data InfoMetrix guarantee email deliverability for WooCommerce contacts?

Data InfoMetrix provides a 99% email deliverability guarantee on all WooCommerce datasets. Every contact record undergoes real-time email verification within a 30 to 45-day refresh cycle, backed by a 1:1 hard bounce replacement policy for 30 days after delivery.

Sourcing and compliance. Business contacts come from public company sources, professional directories and opt-in publishing partners, then go through SMTP verification and human review. Lists are for B2B outreach: include an unsubscribe link and honour opt-outs (CAN-SPAM), and have a lawful basis such as legitimate interest when you email people in the EU or UK (GDPR). Read how we source and verify data